Graphic Designer, Growth – Contract Contract

Description

Location: Remote in U.S

Reports to: Lead Brand Designer

Role Type: 20 hours/week, contract position

Nice to meet you!

Pepper is a DTC fast-growing, unabashedly confident bra brand intentionally designed to celebrate small-chested bodies in all their glory. We’re on a mission to empower small-chested women of all body types to embrace the flat in flattering. Since launching our 470% funded Kickstarter in 2017, we’ve sold more than a million bras last year alone, and have gone viral and been featured in Cosmopolitan, Glamour, Forbes, Vogue, and more.

What we’re proud of:

• Small & mighty. Without raising traditional VC dollars, we’ve grown to eight figures in sales in just 5 short years through focused, profit-minded strategies.
• Doing big things. Our vision is to create a world where ‘flat’ is no longer an insult and where we take over our customer’s closet with solution-driven intimates.
• Good for people & the planet. We are intentional about our impact, from how we give back to communities to the women who make our bras. 

This is where you come in.

Pepper is looking for a talented and passionate Graphic Designer with a strong focus on paid media to join our growing team. This key role is critical in bringing our brand vision to life across all touchpoints, with a particular focus on creating visually compelling and high-performing paid media campaigns. You’ll work closely with our Creative Team and Growth Team to develop and execute impactful creative strategies that drive measurable results and resonate with our target audience. The impact you’ll be making is bringing Pepper to life for our online community and empowering millions of women to discover the confidence that comes with a great-fitting bra. This role sits on the Creative team and reports directly to the Lead Brand Designer. 

Responsibilities.

• Ad Campaign Creative Design: Concept and execute on eye-catching, conversion-focused ads for Facebook, Instagram, Google Ads, TikTok, and other digital platforms to support paid social and performance marketing efforts.
• Brand Consistency: Ensure all designs are on-brand, consistent with our brand guidelines, and align with the company’s voice, style, and messaging.
• Conversion Optimization: Collaborate with the growth and marketing teams to design ads that are optimized for click-through rates (CTR), customer engagement, and conversions.
• Cross-Channel Adaptation: Adapt and optimize designs for various formats and platforms, including video ads, static images, gifs, carousel ads, etc.
• A/B Testing & Data Analysis: Work with the marketing team to create multiple variations of ads, analyze performance data, and iterate on designs to improve ad effectiveness and performance.
• Collaborative Design Process: Collaborate closely with the Performance Team, Marketing Team, and Creative Team to understand campaign objectives and translate them into visually compelling assets.
• Campaign Support: Help create assets for seasonal promotions, new product launches, and ongoing sales campaigns.
• Stay Current: Keep up to date with design trends, new tools, and best practices for digital advertising to ensure we’re always delivering fresh and innovative ad creatives.
• Partner with our Lead Brand Designer to continually push the look and feel of our ad library, specifically with a focus on Motion.

Requirements

The perfect fit.

• Experience: 3+ years of experience in graphic design, with a strong portfolio of digital ad creatives (experience in the DTC, intimates or e-commerce space is a plus).
• Technical Skills: Proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects, etc.) Experience with motion graphics/video editing is a must!
• Understanding of Growth Marketing: An understanding of performance marketing, ad metrics, and how design impacts conversion rates.
• Creative & Detail-Oriented: A passion for creativity and a keen eye for detail. You’re able to translate complex ideas into simple, engaging visuals.
• Data-Driven: Ability to interpret ad performance data and adjust designs accordingly to optimize ad effectiveness.
• Collaboration & Communication: Strong written and verbal communication and collaboration skills to work effectively with cross-functional teams, including marketing, copywriters, and product teams.
• Adaptability: Ability to thrive in an exclusively remote environment while meeting deadlines and campaign goals.

Benefits

The perks.

• Flexible remote work location
• Have a huge role in the growth of a company with a meaningful mission

Pepper values.

• Curiosity 🤔: We’re relentless in our quest to understand the community we serve. We’re challengers who ask questions, pursue perspectives, and set the new standard.
• Resilience 🌊: We embrace the ups and the downs, learn from our mistakes, and courageously persevere to achieve our goals.
• Community 🤝: We champion each other the same way we champion our customer. We do big things together and are passionate about what we do, and how we do it.

Diversity

Pepper is an equal opportunity employer and makes employment decisions on the basis of merit. Pepper’s policy prohibits unlawful discrimination based on race, color, religious creed, sex, gender identity, marital or veteran status, age, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member), sexual orientation, pregnancy, or any other consideration made unlawful by federal, state, or local laws. It also prohibits discrimination based on a perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics. All such discrimination is unlawful. Pepper will consider for employment qualified applicants with criminal history, including arrest and conviction records, in accordance with the San Francisco Fair Chance Ordinance.

What Personal Information We Collect

Professional, employment-related, or schooling information. Current or past job history, performance evaluations, and educational background, including grades and transcripts.

How We Use Your Information

For professional, internal analysis, or employment-related purposes, including job applications.

The expected hourly rate for this role is $40-50/hour, though the final offer will reflect several factors such as your experience, skills, and the role’s location and may be outside of this number. Candidates should expect offers that reflect their individual qualifications, experience, and location. The hourly rate provided is directional and actual compensation may vary.

Tagged as: AWS, design, sales